Picture Credit: Mert Alas/ Calvin Klein
BTS’ Jungkook continues his brand name ambassadorship for Calvin Klein with an early Spring 2024 Calvin Klein Jeans project in NYC’s Grand Central Station.
Spring has actually sprung early for Calvin Klein, and for fans of BTS’ Jungkook (the business’s worldwide brand name ambassador because in 2015), with a Spring 2024 Calvin Klein Jeans project including the super star presenting in New York City’s Grand Central Station. Naturally, the pictures, shot by style photography magnate Mert Alas, have actually left fans drooling– oh yeah, and the denims exist, too
In the imagesJungkook can be seen around Grand Central Station, in addition to a studio, using Calvin Klein jeans, leather, and cotton pieces. The pieces he designs become part of a brand-new series by Calvin Klein Jeans, consisting of closet fundamentals representing “the brand name’s vibrant energy and distinct very little style codes.”
Agents for Calvin Klein expose the project’s objective to “magnify [Jungkook’s] status as an international popstar” by showcasing his natural self-confidence and charm. Jungkook was styled by Emmanuelle Alt for the picture shoot and accompanying videos for the advertising campaign.
Calvin Klein has actually been teasing the Jungkook shoot to fans over the recently approximately, with videos and pictures on social networks– however the project formally introduced on Friday, February 16, to accompany the collection drop on Calvin Klein’s site.
Jungkook is presently serving his necessary military service in South Korea given that December, so the pictures were clearly shot before then; Calvin Klein launched a Fall 2023 advertising campaign in August, and might have shot the Spring project around the very same time.
The Fall 2023 advertising campaign including Jungkook likewise included BLACKPINK’s Jennie, the 2 newest brand name ambassadors for the business revealed in March 2023. Together with them in the project were Alexa Demie and Kid Cudi, likewise brand-new to CK ambassadorship, in addition to returning brand name associate Kendall Jenner.
Like the Fall project before it, the Spring project is presenting a brand-new swath of fans to K-pop stan culture– and it does not take wish for lots of to comprehend why fans enjoy Jungkook.