Apple and Samsung controlled the leading 10 very popular mobile phone charts in Q1 of 2024, as exposed by Counterpoint Research‘s newest report. Each business had 5 phones on the list, however it was Apple that began leading with the iPhone 15 Pro Max ending up being the very popular phone, followed by iPhone 15 in 2nd and iPhone 15 Pro in 3rd.
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The research study explained that 5G is ending up being increasingly more present in the daily life of the typical customer, as all 10 gadgets in the list are 5G-enabled. The pattern towards premiumization is plainly noticeable, with 7 phones being priced above $600.
The Pro series of iPhones is likewise growing in appeal. In 2020, the share of Pro gadgets was 24%, while presently, it is 60% of Apple’s sales worth in Q1 2024. One factor is that Apple uses considerable upgrades and improvements for users who choose to purchase a Pro variation.
Samsung Galaxy S24 and Galaxy S24 Ultra both put in the leading 10, thanks to Galaxy AI. It was over a month before the brand-new innovation reached older gadgetssuch as the 2023 flagship foldables, the Galaxy S23 lineup, and others
Customers are keeping their smart devices for longer durations, kept in mind CounterpointThis causes clients going with a high-end smart device that will guarantee their gadgets stay “highly pertinent” for a longer amount of time.
Apple iPhone 15 Pro Max
256GB 8GB RAM | $887.04 | $1,199.99 |
512GB 8GB RAM | $1,159.95 | $1,399.99 |
Program all rates |
Expectations are superior gadgets to record a bigger share of the whole smart device market, as business are concentrating on leaner portfolios with premium functions.