Herzogenaurach, Germany– WEBWIRE

Following their inaugural collaboration launching throughout Shanghai Fashion Week, adidas Originals and Edison Chen reveal their very first international shoes drop, the CLOT Superstar by Edison Chen. adidas Originals by Edison Chen is here to bridge together the traditions of 2 renowned figures and this shoe symbolizes the start of a brand-new period that will redefine imaginative development and cultural exchange.

As seen throughout Shanghai Fashion Week, Chen utilizes his innovative vision and innovative quality to offer us the CLOT Superstar by Edison Chen. As a fresh take on the timeless adidas Originals shape, adidas and Edison Chen motivate us to be ourselves, easily and authentically. From a collection that mirrors Chens creative journey, CLOT Superstar by Edison Chen is the primary step in bridging together Eastern and Western cultures. A spontaneous and uncomplicated ambiance is brought from the item, throughout the whole project.

This launching from adidas Originals and Edison Chen brings the essence of traditional fitting with its refined information and customizing. The distinct shell toe has actually been reimagined with carefully crafted hand sewed ridges in premium leather. Upgraded information continue throughout the midsole and outsole which include a special ripple, noticeable EVA wedge and a stunning leather welt. Fine-tuned not just in building however color too, the CLOT Superstar by Edison Chen is offered in White with black contrast stitching and logo design information.

In addition to the international drop, adidas Originals and Edison Chen are launching a matching project. The project invites all to enter your house of Edison Chen, where sophistication is simple and easy, heritage is honored, connection is essential, and attempting something brand-new belongs of the adventure. Simply as Edison develops from streetwear icon to cultural driver, the movie starts in the streets and shifts into a speakeasy lounge where the projects lead characters – Jung Woo, Chris Severn, Joyce Wrice, Brent Faiyez, and DPR Ian – work as hosts, welcoming the visitor on an extraordinary night of experience. Directing the audience through each space from a very first individual point-of-view, the individual is exposed to be none besides Edison himself who has actually assembled this zeitgeist of characters – special in background yet culturally lined up – under one roofing.

On your cultural journey around the worlds, the CLOT Superstar by Edison Chen is the go-to for those who attempt to be initial.

The CLOT Superstar by Edison will be offered in-store, at choose JUICE retail areas, online at adidas.com/edisonchen juicestore.com and through the CONFIRMED app starting February 23, 2024 and is priced at $200 USD.

adidas.com/edisonchen

@adidasOriginals

About adidas Originals:

Motivated by the abundant sporting heritage of adidas among the worlds leading sports brand names and a worldwide designer and designer of athletic shoes and clothing adidas Originals is a way of life brand name established in 2001. With the adidas archive at its structure, adidas Originals continues to progress the brand names tradition through its dedication to item development and its capability to filter the imagination and guts discovered on courts and sporting arenas through the lens of modern youth culture. Significant by the renowned Trefoil logo design that was initially utilized in 1972 and promoted by those that continue to form and specify innovative culture, adidas Originals continues to blaze a trail as the pioneering sportswear brand name for the street.

About Edison Chen

Edison Chen is a leading cultural force globally thanks to his comprehensive method towards style, art, music and more. Given that breaking out in 2000, he has actually starred in a few of Hong Kongs most prominent movies, along with developing an effective profession in the music market. Never ever one to rest on his laurels when it concerns imaginative expression, Edison established CLOT in 2003 as a Hong Kong-based streetwear label with the goal of bridging the East and the West through attentively created garments and items. As CLOTs Creative Director, Edison has actually crafted a distinctively identifiable visual that flawlessly weds Chinese standard themes with modern streetwear, while doing so partnering with renowned global brand names to produce sold-out collective styles.

Under Edisons period, CLOT has actually likewise spun off into CLOTTEE, a diffusion line motivated by the energy of the more recent generations, and JUICE STORE, an all-inclusive style and way of life shop that keeps an existence in Hong Kong, Shanghai, Taipei, Guangzhou, and Los Angeles. Embolism has likewise formerly showed at New York, Paris and Shanghai Fashion Week.

About CLOT

Developed in 2003, CLOT is a pioneering streetwear label and the creation of Edison Chen. Developed from the desire to bridge East and West through thoughtfully-designed garments and products, the brand name takes its Chinese roots to an around the world phase, improving, reinterpreting, and entwines concepts from conventional Chinese culture with strong graphics, overstated shapes, and a vibrant energy reflective of the brand-new youth of Asia. Embolism has actually given that partnered with leading international brand names in different categories to produce sold-out cooperations, strengthening its worldwide existence while doing so.

Embolisms vision for a borderless culture of streetwear is additional manifested in JUICE, a style and way of life merchant that reveals a comprehensive visual through its curation of garments, home products, and more. Found in significant cities all over the world, JUICE can be discovered in Hong Kong, Shanghai, Guangzhou, Taipei, Taichung, Los Angeles, and online.

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