Drake’s OVO Draws Investment from Sony Music-Partnered Santa Anna Label Group

Santa Anna Label Group has actually revealed a financial investment and collaboration with Drake’s OVO Sound imprint to offer extra artist and label services.

Together, the collaboration will support Santa Anna Label Group’s dedication to business owners seeking to optimize their innovative capacity. OVO Sound will stay a stand-alone record label dispersed and marketed through Santa Anna Label Group

Through the collaboration, OVO Sound will get extra A&R assistance, production, financing and accounting, marketing and promo, along with artist and label services to grow OVO Sound’s organization to bring in, maintain, and promote Canadian and worldwide artists.

“After 10 years, it’s interesting to reunite with the OVO Sound group to work together on brand-new methods to support their outstanding lineup of artists,” includes Santa Anna Founder Todd Moscowitz. “Together, I anticipate dealing with a best-in-class management group to establish chances to assist scale their company and take their artistry to brand-new heights.”

Todd Moscowitz worked under Lyor Cohen as head of Rush Communications before transitioning to other positions at Violator, Def Jam, and Asylum Records. Following his period at Warner Music, he assisted co-found indie label 300 Entertainment. In 2016, Moscowitz developed Cold Heat Recordswhich was relabelled to Alamo Records. He partnered with Sony Music Entertainment in early 2023 to discovered Santa Anna Label Group.

“OVO has actually constantly been about music. Together with Drake, 40, and Oliver, we’re delighted to partner with similar individuals in Todd, lee, and the Santa Anna group,” includes Mr. Morgan, President of OVO Sound. “We feel highly that the mix of our groups will permit both our present and future artists to grow.”

Drake established OVO Sound in 2012 with Noah ’40’ Shehib, and Oliver El-Khalib. Existing artists signed to the OVO lineup consist of PARTYNEXTDOOR, Majid Jordan, Naomi Sharon, Roy Woods, Smiley, Popcaan, and a number of Drake partnerships with artists such as Bad Bunny, Central Cee, Blocboy JB, and Dave.

This brand-new collaboration begins the heels of OVO Sound artist PARTYNEXTDOOR’s extremely expected album ‘P4’ which is set to be launched a long time in Q1 2024.