Dubai, UAE – Merkle, dentsu’s leading technology-enabled, data-driven consumer experience management business, today reveals the consultation of Stacy Andersen as Deputy Managing Director, Merkle MENA. In this recently produced function, Stacy will sign up with Merkle’s local management group and aid drive development throughout Merkle’s customer base, services and abilities, with a concentrate on local growth.
Stacy brings a wealth of experience and know-how in digital and company development consultancy, omnichannel method, CXM, and improvement. With a profession covering over 18 years, Stacy has actually invested much of her profession browsing a developing digital landscape to provide impactful options to customers throughout numerous markets and areas. In her brand-new function, she will play a critical function in leading efficiency, technique, and development efforts for Merkle MENA. She will supervise all efficiency accounts, consisting of prominent customers, while driving the adoption of abilities beyond efficiency marketing to consist of information, AI, emerging innovations, SEO and experience.
Prior to signing up with dentsu, Stacy held numerous management positions throughout significant holding groups both in the Americas and MENA, with her newest function being Head of Digital Transformation and Innovation at Publicis Groupe. She was accountable for opening Hearts & & Science MENA, and formerly operated at Merkle New York prior to dentsu’s acquisition of the business. Throughout her well known profession she has actually dealt with a varied series of customers, consisting of Neom, Majid Al Futtaim, Nestle, BMW, Samsung, One & & Only, LVMH, Visa, and Amazon.
Talking about her consultation, Andreas Skopal, Managing Director of Merkle MENA, stated: “Stacy’s comprehensive experience, understanding of our company and our customers’ requirements make her a vital possession to Merkle MENA. We are positive that her management will contribute substantially to our tactical goals, combining imagination, innovation and information to provide smooth client experiences. We are enjoyed have Stacy sign up with the group and partner with her as we start our next stage of our development.”
Revealing her interest for rejoining Merkle, Stacy included: “I am thrilled to handle this brand-new function with Merkle MENA to support business in creating a brand-new course for CX change in the area. The chance to partner with customers to accelerate their digital mastery and enhance their consumer experience through Merkle’s special information and technology-enabled options is engaging, specifically in an area that is at the leading edge of digitization, development and financial diversity internationally.”
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For more info or media questions, please contact:
Sara Paye
Marketing & & Communications Director
sara.paye@dentsu.com
About Merkle
Merkle, a dentsu business, is a leading data-driven consumer experience management (CXM) business that focuses on the shipment of special, customized client experiences throughout platforms and gadgets. For more than 30 years, Fortune 1000 business and leading not-for-profit companies have actually partnered with Merkle to optimize the worth of their client portfolios. The business’s heritage in information, innovation, and analytics forms the structure for its unequaled abilities in comprehending customer insights that drive hyper-personalized marketing methods. Its integrated strengths in consulting, imaginative, media, analytics, information, identity, CX/commerce, innovation, and commitment & & promos drive enhanced marketing outcomes and competitive benefit. With more than 16,000 staff members, Merkle is headquartered in Columbia, Maryland, with areas in 30+ nations throughout the Americas, EMEA, and APAC.
www.merkle.com
About dentsu
Dentsu is the network created for what’s next, assisting customers forecast and prepare for disruptive future chances in the sustainable economy. Taking a people-centered technique to organization improvement, dentsu integrates Japanese development with a varied, international point of view to drive customer development and to form society.
https://www.dentsu.com/
https://www.group.dentsu.com/en/